Western University’s state-of-the-art athletics stadium has a new name. TD Stadium, formerly known as TD Waterhouse Stadium, will be home to a new season of Western Mustangs varsity athletics.
The name change reflects the overall brand evolution at TD and the TD Waterhouse name is retiring as a result. The renaming to TD Stadium received approval from Western’s Board of Governors in June and is now underway – just in time for the upcoming fall season.
“Western values our long-standing relationship with TD and we are working with them to phase in the new name in time for the 2013 Mustang football season,” said Thérèse Quigley, Western’s Director of Sports & Recreation. “Visitors to the stadium will see a new concrete block sign above the main entrance as well as other signage in and around the stadium and on printed and online materials.”
The TD Waterhouse branding on the artificial turf will remain unchanged for its remaining lifespan.
“Player safety is our top priority and it is not possible to safely insert a new logo into the turf,” added Quigley. “When it is time to replace the turf on the entire field, we will consider the best options for branding with our sponsor.”
“London has always been a special place for us at TD as we have been present in the area for over a century – and we have been extremely proud to be a part of the community,” said Howard Thompson, Senior Vice President, Western Ontario Region, TD Bank Group. “We are thrilled that we can continue our support of the stadium at Western University and we look forward to working together in the years to come.”
All infrastructure costs related to the name change, such as signage, will be covered by TD.
TD Stadium is home to many of Western’s athletic programs including Mustang football, soccer, field lacrosse and field hockey. Located on the Western University campus, TD Stadium has a CFL regulation-size artificial turf playing surface, and is bordered by an eight-lane, 400-metre running track. The stadium features modern facilities for competing and training athletes and seating for more than 10,000 spectators. In addition to Mustang athletics, the stadium also hosts large-scale global, regional and community events.
The Western Mustangs football team plays its first home game of the season on September 2, 2013 at 7:00pm.
TD CONTACT: Tashlin Hirani, Manager, Corporate & Public Affairs, 416-982-3375, email@example.com
ABOUT TD BANK GROUP
The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group (TD). TD is the sixth largest bank in North America by branches and serves approximately 22 million customers in four key businesses operating in a number of locations in key financial centres around the globe: Canadian Personal and Commercial Banking, including TD Canada Trust and TD Auto Finance Canada; Wealth and Insurance, including TD Wealth, TD Direct Investing, an investment in TD Ameritrade, and TD Insurance; U.S. Personal and Commercial Banking, including TD Bank, America’s Most Convenient Bank, and TD Auto Finance U.S.; and Wholesale Banking, including TD Securities. TD also ranks among the world’s leading online financial services firms, with approximately 8 million active online and mobile customers. TD had CDN$826 billion in assets on April 30, 2013.The Toronto-Dominion Bank trades under the symbol “TD” on the Toronto and New York Stock Exchanges.