University students, industry work together on problem-solving


An intensive, four-day collaboration between some of the best student minds at Western and some of Ontario’s most innovative companies wraps up Friday for the showcase event of Industry Problem-Solving Week.

The workshop has featured 52 students from different academic disciplines and 10 industry partners seeking help with issues such as digital strategy, financial technology, marketing and business innovation. It’s the fifth year Western has been host to a problem-solving week, which also gives students the opportunity to learn from and be mentored by representatives from participating corporations. Business partners this year include Big Blue Bubble, IBM Canada and MLD Solutions.

On Friday, student teams make their final pitches to a panel of judges in this test of real-world partnerships and problem-solving skills.

WHAT: Industry Problem-Solving Week, 2017

WHEN: Friday, Feb. 24, noon awards presentation

WHERE: Physics & Astronomy Building Atrium, Western University

WHAT ELSE: Student teams will “pitch” their solutions to a team of judges from 10 a.m. to noon in rooms 106 and 148 of the Physics & Astronomy Building. Media will have opportunity after the awards announcement to interview students, corporate partners and Prof. Burns Cheadle, co-ordinator of


MEDIA CONTACT: Deb Van Brenk, Media Relations Officer, Western University, 519-661-2111 x85165, or on mobile at 519-318-0657 and

ABOUT WESTERN: Western University delivers an academic experience second to none. Since 1878, The Western Experience has combined academic excellence with life-long opportunities for intellectual, social and cultural growth in order to better serve our communities. Our research excellence expands knowledge and drives discovery with real-world application. Western attracts individuals with a broad worldview, seeking to study, influence and lead in the international community.

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